Professional Luxury Brand Buyer
We accept any condition for your Rolex

We buy Rolex watches

Enjoy10%up selling price in December

100% direct buying and instant payment. 10% up from 2 Items on selling price. WhatsApp us to sell your items.

Professional Luxury Brand Buyer
We buy any condition for your Rolex

We Purchase Luxury Watches

Enjoy10%up selling price in November

100% direct buying and instant payment.
10% up from 2 Items on selling price.
WhatsApp us to sell your items.

Testimonials

Tianxin XTianxin X
01:04 09 Feb 23
Perfect second-hand Resell Experience!! With the international buyer's company ALLU, the whole process was smooth, high efficient. I do recommend to book a face-to-face appointment to their office at the Oxford Circus, if u have multiple items to buy or sell. Shout out to Louise Sarr the buyer, you are professional, reliable and so fun. You made the experience delight and enjoyable, thank you!
Marija AlikumovaMarija Alikumova
09:19 10 Jan 23
good service, the buyer is nice, we had a nice chat. I was offered a good price, which pleasantly surprised me, the buyer definitely has a strong character. I recommend everyone to visit. Thank you Mateusz Bninski.
Sopharana RussellSopharana Russell
16:29 09 Jan 23
I came to ALLU to sell two Prada handbags. Matt was really helpful and ensured a quick process. He explained to me the different types of material and how it affects the market value. Would recommend to anyone selling handbags.
Sofian TaghiSofian Taghi
15:15 09 Jan 23
This is an extremely well run establishment. The customer service and attention to details is fantastic from beginning to end. Matt a value designer was immensely helpful and supportive in my experience. Highly recommend you give Allu a visit for any luxury items you want to buy or sell.
Anna StabrovskaiaAnna Stabrovskaia
18:33 22 Dec 22
First time in my life I decided to sell my luxury bag, found Allu online and so happy for that! The service is amazing-I had a chat with Matt, he was so polite and patient; even I was 30 mins late he was waiting for me in the office, he carefully evaluated my bag, answered for all my questions and offer such a good price! Very professional manager, very good company. Strongly recommend.
adrian garridoadrian garrido
17:21 21 Dec 22
I was trying to sell an item, found this place on internet came here and sold.Never been so easy to sell something fair price for it.Thanks to louise for helping me out and for the kindness received.I recommend it to anyone who needs to sell something.
Omar GazlanOmar Gazlan
08:54 31 May 22
Amazing service and extremely quick, definitely will be back again 👍🏻
L BL B
16:02 23 Jun 21
My husband found this company online and at first I was a little dubious. After doing a bit of research I found they were a big company and listed on the stock market. We booked an appointment for the Mayfair store and from the moment we walked in were made to feel at ease. Jan was very knowledgable and a pleasure to deal with. I had no reason to hesitate it was a very professional appointment and the sale was finalised with the funds (same amount as agreed prior) in my account before I left. I’d recommend them to my friends and would use again.
Matthew BanksMatthew Banks
11:12 16 Jun 21
Considered selling my watch after seeing an Ad and got the ball rolling out of curiosity rather that necessity.The upper-estimate given over email is exactly what was paid.The watch was collected on the Monday and I had cleared funds before dinner time in the Tuesday.This was all done remotely, super efficient and very easy to deal with.100% recommend.Many thanks to Jan and the team 👍16-06-21 Update. I decided to sell another of my watches with Nanboya. Again, absolutely faultless service. Highly recommend
Pretty WristedPretty Wristed
06:58 07 Apr 21
I was looking to sell a couple of watches from my collection but was unsure about some dealers credibility and kept finding prices many were prepared to pay way too low, til I got in touch with Jan. Jan’s prices were very reflective of the market and he was incredibly helpful and reassuring throughout. A fantastic experience from start to finish with very swift payment made the same day.
DuomaticDuomatic
13:00 30 Mar 21
Good people. Jan is a professional who knows his stuff and tells it like it is.The sale process was very straight forward, and funds received within 1 hour. I will use Nanboya again and would recommend them without hesitancy.
J HJ H
08:29 24 Mar 21
Nanboya Mayfair Store purchased my Rolex watch. It was a very smooth, efficient transaction with almost instantaneous bank transfer. Pleasurable and personable service throughout the process. You can sell to Nanboya with confidence. Highly recommended.
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ALLU is strong to buy your Rolex in any condition

Cracked

No problem

Oxydated

No problem

Scratched

No problem

Stained

No problem

No guarantee

No problem

We Buy All Rolex Watches

It is a well-known and popular brand among many others. Rolex watches are also recognised as an excellent investment. Since 2016, the second-hand luxury watch market has grown significantly. Second-hand luxury watches are in great demand all over the world today. The Rolex Daytona, Rolex Submariner and other sports models, as well as the Rolex Oyster Perpetual, have become successful watches with the appearance of new generations in 2020. The Rolex Day-Date, Rolex Sky-Dweller and Rolex Datejust are also very popular. precious. The redemption price for these watches is often much higher than that of other models from Rolex. Interested in selling your pre-loved Rolex watches at a high price? Make an appointment via WhatsApp with ALLU Mayfair in London.

Rolex watch prices are rising

Product Name Apr 2020 Nov 2022
Daytona 116506A ice blue dial
GBP 56,980
GBP 74,800
Submariner 114060 black dial
GBP 6,413
GBP 6,600
GMT Master II 116710BLNR black dial
GBP 8,800
GBP 10,450
GMT Master II 126711CHNR black dial
GBP 11,088
GBP 14,300

*The above is a reference price, and the purchase price will change according to the product's condition and the pre-owned luxury market.

Examples Of Rolex Watches We Purchase

Rolex Cosmograph Daytona 116500LN SS AT White Dial
Rolex Daytona 16520 SS AT black dial
Rolex Daytona 116523NR SS x YG AT yellow shell dial
Rolex Explorer II 16570 SS AT black dial
Rolex Submariner 16613 SS x YG AT blue dial
Rolex Submariner 14060 SS AT black dial
Rolex Yacht-Master 126622 SS x PT AT Blue Dial
Rolex Yacht-Master 37 268622 SS x PT AT Gray Dial
Rolex GMT Master II 16710 SS AT Black Dial

OUR PURCHASE PRICES OF ROLEX

Purchase price
£ 23,000

Rolex Cosmograph Daytona 116500LN SS AT White Dial

Purchase price
£ 14,700

Rolex Daytona 16520 SS AT black dial

Purchase price
£ 12,000

Rolex Daytona 116523NR SS x YG AT yellow shell dial

Purchase price
£ 4,400

Rolex Explorer II 16570 SS AT black dial

Purchase price
£ 7,050

Rolex Submariner 16613 SS x YG AT blue dial

Purchase price
£ 5,800

Rolex Submariner 14060 SS AT black dial

Purchase price
£ 9,500

Rolex Yacht-Master 126622 SS x PT AT Blue Dial

Purchase price
£ 7,600

Rolex Yacht-Master 37 268622 SS x PT AT Gray Dial

Purchase price
£ 8,800

Rolex GMT Master II 16710 SS AT Black Dial
*The prices above are reference prices and the purchase price will change depending on the condition of the items and the second-hand luxury watch market.

Tips For Increasing Selling Price

You can make an appointment by WhatsApp or go directly to our stores to sell your Rolex watch.

Don't forget to bring the original box and other accessories.

The more accessories you have, such as warranty cards, boxes and parts to adjust the bracelet, the higher the purchase price. Depending on the model, the purchase price may vary

Items that have been cleaned have a chance of getting a higher price.

The estimated purchase price will be higher if the watch is in good condition, therefore regular cleaning is recommended. Wipe off the various traces with a soft cloth to prevent rust. Also, if you have polishing certificates, etc., you can bring them to increase the estimated amount.

Sell watches that are no longer in use as soon as possible

In principle, the older the watch, the lower the purchase price. If you are not using it, it is better to sell it before the purchase price drops.

What We Buy

From luxury watches, bags and apparel to even precious metals such as gold, we purchase a wide range of pre-owned luxury items at high prices.

How To Sell?

To offer you the best selling experience possible we currently have three different options for you to choose from:

Sell At Store

The most quickest way to get cash immediately. Quick offer price, Private rooms to ensure your comfort and just 3 minutes from Oxford Circus Station. Please let us know when is good for you.

You contact us via WhatsApp to book an appointment in our ALLU London store.

You arrive at our store and meet one of our expert in our private rooms.

Our team appraises your item and makes an offer. If you accept it, you get paid immediately via bank transfer.

Sell At Home

If you have many items to sell we can arrange a home visit. Our professional buyer can visit your home and value your new or used luxury items. Please let us know when is good for you.

You contact us via WhatsApp to book an appointment conveniently in the comfort of your home.

Our expert visits your home to value your luxury items.

We will appraise your items and make an offer. If you accept it, you get paid immediately via bank transfer.

royalmail

Sell By Shipping

If you live out of London or prefer delivery service, please ship your luxury items by royal mail with tracking code and insurance. ALLU pays the shipping cost. Please ask us how to ship.

You contact us via WhatsApp and select your preferred option: pick-up or post.

We organise the collection of your luxury items with the help of our partner, Royal Mail. This service allows you to track the delivery and insure your items up to 1000. Please contact us via WhatsApp if the total value of your items is higher than 1000, but don’t worry because if the articles are sold, we will pay you back.

We appraise your items and make an offer. If you accept it, you get paid immediately via bank transfer. If you don’t accept the offer, we will send back the items for free.

Why ALLU has strong buying power?

ALLU has built its own circular ecosystem which buys items from customers locally
and sells through our selling platform globally.

That’s why we can buy

Frequently asked questions

You don't need to replace the movement or have it repaired, just keep it as it is.

ALLU has specialised watchmakers for maintenance and repairs, which can reduce the cost of sales for customers and achieve high-priced purchases.

I am sorry, but we do not accept custom watches.

The purchase price is determined by taking into account various factors such as market demand for second-hand luxury watches, the novelty of the goods and the state of the stock.

Yes, we can buy your watch with or without box/papers.

Sell your Rolex watches to us for a quick cash

We aim to be a "Value Design Company" that provides life-changing value to all of our customers, despite the differences in our corporate locations and business activities, and to help each and every one of them realize their own way of life.

We aim to be a “Value Design Company” that accompanies our customers throughout their lives. Our Value designer will wait for you.

Contact Us

Local websites

Local websites

Sell An Item